Management Development Programme on” E-Marketing of Products”

Date: 09 December, 2024

Management Development Programme on” E-Marketing of Products”

Ministry of Micro, Small & Medium Enterprises (Government of India), MSME-Development & Facilitation Office Ludhiana organized  Management Development Programme (MDP) on 'E-Marketing of Products' at Lamrin Tech Skills University, Punjab, from 25th November 2024 to 29th November 2024. The MDP aimed to equip participants with the knowledge and skills necessary to effectively leverage digital marketing techniques for promoting products. This program was designed for graduates.

MBA students from the University School of Commerce & Management attended the Management Development Programme on "E-Marketing of Products." Experts from government organizations including Mr. Mandeep Singh, Mr. Kuldeep Chand, and Mr. Harmesh Lal, along with internal faculty members Dr. Joginder Singh Arora, Dr. Ashutosh Sharma, Dr. Vikramjit Kaur and Mr. Navdeep Singh, shared their extensive knowledge in their respective fields, provided valuable insights into various aspects of e-marketing, including digital transformation, financial planning, SEO strategies, and government schemes to support SMEs. The sessions also emphasized the importance of social media, innovation, and leadership skills in today's competitive business environment.

This program was an invaluable opportunity for graduates to enhance their digital marketing knowledge and improve their skills, which are crucial for the growth and success of small businesses in the digital era.

The program concluded with a felicitation ceremony, where certificates were distributed to all participants, recognizing their active involvement and commitment to learning.